End of Season Reviews - A great opportunity to get ready for next year!

With the arrival of fall and the closing of yet another summer season, this is a great time to take stock of Member opinion and develop a list of priorities to improve Member satisfaction for next year.  Member's opinions are still fresh in their minds as the season winds down.  They welcome an opportunity to tell you what they liked and where services might be improved. 

Membership input is extremely valuable to the success of your operation.  By acting on what you will learn in an end of season survey, you are almost guaranteed that next season will be better than the last.   The winter season provides the time needed to implement strategies.  It also offers plenty of chances for you to communicate what you learned in the survey and how you intended to address issues raised by the Membership.  This alone heightens Member's awareness that the Management Team is responsive. 

In addition the survey will provide you with a concise list of Club strengths and membership concerns and opportunities for improvement.  Armed with a clear focus on what needs to be done you can budget accordingly, and direct your limited resources where they will have the most impact.